I hate trying to plug in a regular charging cable. So fiddly especially in the dark or in a vehicle. The tip is unobtrusive and stays in place. The cord has a small blue led light that makes it easy to see, but does not affect my sleep. I usually connect and disconnect one handed. Super convenient!
I bent the tip while taking off my phone cover. I bent it back more in hope than expectation. It still works and is still secure. A very good product!